What are the stories that you construct for yourself? The ones you run in your head?
This is important.
Because the stories that constantly run through your head shape how you live your life.
This is something I’ve known for a long while, but every now and then such things strike you again and remind you that you’re in control of your life. Or at least, you’re in control of how you react to the things that happen to you – which you often can’t do anything about.
The other morning, I had one of those moments.
My flight was at 6.40am, so I had to be up at 4.30am. I told myself I’d be tired; too tired to get up that early and get anything useful done all day. Sure enough, my alarm went off, and I reminded myself that it was really early, that I was “too tired”. I lay there for 10 minutes, then remembered something else: I feel like crap when I first wake up early, but as soon as I’m out of the shower I feel much better. Ready for the day.
So why do I run my “I’ll be too tired” script through my head?
Why do I make mornings more difficult than they have to be? Because once I’m up and doing, I love being up early. It’s just getting out of my warm nest that’s tough.
For a long, long time I had the “I’m not good enough” script running through my head, too. In fact, I want to let you in on a little secret: that script still runs through my head more often than I’m comfortable with. When I’m tired, or worried, or a little bit stressed, that nasty little voice will pop up and ask who the hell am I to be doing this? To be delivering this training? To be giving this speech?
To be running this business?
It’s insidious. It’s manipulative. And it can Fuck. Right. Off.
The trick isn’t necessarily to eliminate that voice, because I don’t think most people can. The trick is to acknowledge it’s there, then say “fuck it” and get on with what you were doing.
Because let me tell you, you are good enough. You don’t know everything; nobody does. But you know enough. And you certainly know more than your clients – after all, that’s why they’re your clients. They look to you for your skills and expertise, so step up to the challenge. Show them you’re up to it, that you do know your stuff, and silence that little voice.
It’s tough, though. I know that. Which is why it’s a bit pants doing this business thing alone.
So join those people who’ve read by book, Business For Superheroes. It’s full of hints and tips to help you run your business, even when you are feeling a little lost.
Vicky Fraser is a copywriter, author, and entrepreneur. She really did run away with the circus… but when she’s not swinging from a trapeze, she’s showing other copywriters and small business owners how to work with better clients, make more money, and stop missing bathtimes, first words, and dinners with angry partners. In fact, she wrote the book on it. Get your copy here.
PS Start a new script in your head. Tell yourself: “I am good enough. But I want to keep getting better.” Read my book, it’ll definitely help.