Good advice I read on the internets

Mooching around on Facebook a few days ago, I read something that I thought I’d like to share with you.

I think it came from a chap called Tim Castleman, but I’m not sure. 

Sunset in the countryside with tress. Hot air balloons rising in the background.

Money shouldn’t be the end goal, it should give you the freedom to do and live as you want.

Anyway – it was good advice.

“Look at the person living the lifestyle you want, not the income you want.”

It’s good advice for a couple of reasons. First: you can live a very nice lifestyle on a relatively low income. I’m not saying be poor or struggling, but I am saying look closely at how people you admire live.

For example, my website mate Keith lives a stupendous life. He brings in a very nice income, too, but that’s not the point. As long as he has his laptop and internet access, he can work… so he works from anywhere. I think he might be in Spain at the moment. A few months ago, he was in Thailand, and had been for a while.

He builds websites for some of the biggest names in the email marketing industry, but he only works when he wants for whom he wants.

And he travels all over the world.

Of course, if you look at Richard Branson’s lifestyle and think to yourself that you’d quite like a private island in the Bahamas, you’re going to have to step up your game profits-wise.

But most people don’t really want that.

Even Richard Branson didn’t set that as his goal; I guarantee it. His income afforded him that lifestyle.

The second reason the advice is good advice is because it places the focus on your life, not on your bank balance. If your goal is a million quid in the bank, I’d have to ask: why? What are you going to do with it? Money for its own sake is pointless.

It’s what you can do with it and what it allows you to do that counts.

It’s funny, because if I was writing my book again today, I’d give it a different subtitle – I’d not mention the 6 figures thing. I only did because it was kind of a milestone I didn’t think I’d ever reach, but it was never the point.

Once we’ve refurbished our cottage, we’re after a simple life at home: growing veg, looking after the animals, doing circus stuff, chilling. And we want to travel. Lots.

And I have other plans too.

So, yeah. I guess it’s priorities, and money isn’t the priority. It just allows us the freedom to choose.

And it allows me to enjoy my business.

How about you?



Vicky Fraser is a copywriter, author, and entrepreneur. She really did run away with the circus… but when she’s not swinging from a trapeze, she’s showing other copywriters and small business owners how to work with better clients, make more money, and stop missing bathtimes, first words, and dinners with angry partners. In fact, she wrote the book on it. Get your copy here.

PS A few things have happened this past week that have really put a huge, contented smile on my face and reminded me why I’m doing all this. I’ve been doing a lot of re-evaluating and I’ve relaxed a bit in my goals… and suddenly things are falling into place.

Not least of which is how much I’ve enjoyed doing Borrow My Brain. The fourth place has been (provisionally) snapped up, so if you’d like the chance to borrow my brain at the introductory offer price, you’d better get in fast, here.

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