Stockpiling eggs

At The Dingle, we have three chickens: Granny Featherwax, Nanny Egg, and Amelia Eggheart. For the past couple of weeks, we’ve been getting two eggs a day, rather than three.

We figured it was just because the weather is getting colder, and perhaps they weren’t all laying every day.

Granny Featherwax has been storing eggs like I've been storing ideas.

Granny Featherwax has been storing eggs like I’ve been storing ideas.

We were wrong.

This is why we were only getting two eggs a day…

Granny Featherwax has been building up a stash. Perhaps she’s storing up eggs against the coming zombie apocalypse; who knows.

What it means now is, we’ve got a huge pile of eggs in our kitchen – and nobody can eat that many eggs. Which only means one thing: CAKE! I’m going to bake a cake today. For us.

And maybe another cake tomorrow, to take round to our neighbours. And maybe another after that, to take over to the pub…

I might even make cake to take to my workshop next week. Might.

Granny Featherwax has been storing eggs like I’ve been storing ideas. Honestly I have so many ideas my head feels like it’s bursting sometimes. Some of them are ridiculous and will die a death. Some of them will percolate in my mind and turn into something completely different.

Some of them are so cool they have to happen right now.

Which is how Borrow My Brain was born. I just thought: what do people struggle with? Coming up with ideas to solve problems, or see round corners. They don’t want to buy a long course, or engage a consultant, or carry on struggling. They want to talk to someone who’s an ideas factory right now. Or at least, within the next couple of days.

So that’s what I set up. 30 minutes on Skype with me – a mini consultation – and I’ll help you solve a problem or think round the bend or simply come up with some stuff you can do.

If I were to come and see you in person for a day, your investment would be £2,500. But if you want to rummage around in my brain for half an hour and go away with a recording and several ideas you can put into action immediately, you can do that for just £250 (+VAT if you’re in the UK).

Adrian borrowed my brain not so long ago, and said this:

“Thank you very much again for your input this morning. We are still working through your comments and getting our plan and action points laid out. A gold mine of information to test. I will also put a nice little plug on your FB group as well to say how valuable it was – well done on creating such a great product beyond just the critiques. The idea is spot on an very valuable.”

He followed that up a couple of weeks later with an update – he’s taken action and is doing great things with his product. Which is brilliant, but up against stiff competition, so we had to come up with something a little different



Vicky Fraser is a copywriter, author, and entrepreneur. She really did run away with the circus… but when she’s not swinging from a trapeze, she’s showing other copywriters and small business owners how to work with better clients, make more money, and stop missing bathtimes, first words, and dinners with angry partners. In fact, she wrote the book on it. Get your copy here.

PS I make a lot of lemon cakes and fruit cakes. What’s your favourite cake recipe?

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