Slaying the pricing monster [new podcast]

If I could give business owners just one simple piece of advice that could transform their lives, it’s this…

Put your prices up. 

Easier said than done, right?


But if you understand how pricing works, how people work, it’s much simpler.

Go and listen to this week’s podcast in which Joe and I slay the pricing monster. You can find it in many places, including:


Stitcher Radio:

RSS feed:



Vicky Fraser is a copywriter, author, and entrepreneur. She really did run away with the circus… but when she’s not swinging from a trapeze, she’s showing other copywriters and small business owners how to work with better clients, make more money, and stop missing bathtimes, first words, and dinners with angry partners. In fact, she wrote the book on it. Get your copy here.

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