A sh!tstorm in a teacup?

When you’re drowning in 35,629 Things To Do and you’re exhausted and you can’t see an end to it, running away seems like a good plan.

To a cave, on a mountain, with nobody else in sight. 

Running away won’t make your problems disappear. Face them with the help of my 49 Ideas.

I was talking to one of my book coaching clients the other day. She’s fallen behind because her sky is actually falling at the moment.

It’s like a perfect storm: setback after setback after setback — and not one of those setbacks was something she could control. It was like the universe was flinging a series of custard pies at her, only they’re not custard, they’re rotting fruit and veg.

And dog poo.

So she suggested, only half-jokingly I think, that she might move to a cave. On a mountain. And set a metaphorical fire to her business.

I get that. I’ve thought similar things myself before, and I’m sure I will think similar things again. Sometimes everything just gets on top of you and life serves you a shit sandwich.

But, as I pointed out to my client, life won’t be better in the cave. It’ll just be different.

There’ll be an entirely different set of problems to deal with. Like damp. Draughts. Insects and vermin.

No soft, comfy beds.

No wine.

(The wine is important)

And then, when you do come back to the real world — because we have to come back eventually — all those shit sandwiches will have multiplied into something that really is unmanageable.

Much better to pull your Get It Done Pants on and start tackling those problems.

One at a time.

Because when you start to break those “unmanageable” problems down, they suddenly don’t seem so daunting.

They suddenly seem like problems you can solve.

Especially when you get someone else to take a look at them with you.

So, if you’re feeling overwhelmed and stressed and a little bit chicken-eyed panicky, don’t run away to a cave.

Instead, sign up to my 49 Ideas email series and we will sort your shit out.

I guarantee that once you start following the advice and take action you’ll feel a lot calmer and more positive.

Sign up here:




Vicky Fraser is a copywriter, author, and entrepreneur. She really did run away with the circus… but when she’s not swinging from a trapeze, she’s showing other copywriters and small business owners how to work with better clients, make more money, and stop missing bathtimes, first words, and dinners with angry partners. In fact, she wrote the book on it. Get your copy here.

0 comments… add one

Leave a Comment