Are you running a business, or playing at a hobby?
My guess is the latter.
Yeah, yeah, I’m a real bitch: suck it up. But the truth is, until relatively recently, I was playing at it too…
Because I had no idea of my numbers and I didn’t want to know.
That, my fine feathered friend, is a stupid attitude because if we don’t know our numbers — what goes in and out and where it comes from — we cannot possibly plan our business and marketing, and we can’t make as much profit as we’d like.
Accounting isn’t just to keep you out of jail, you know.
It’s also there to make our numbers work for us.
What would you do if you could double your profits just by paying attention to your numbers? I’d do the Snoopy Dance, then buy shoes.
Kidding. I’d put a bathroom in.
Anyway, that’s what this week’s podcast is all about. I interviewed Kevin Whitehouse, Numbers Wizard, and he told us how he helps his clients make a real financial difference in their businesses and out.
He also shared how he helped one client literally double her profits overnight — just by looking at the numbers and making a few tiny changes.
When I got Kevin to talk exclusively to my Superheroes in a private group call, they raved about him. He got them thinking and doing things differently.
He’s sharing a few snippets of what he talked about in this podcast — do not miss it.
It’s time to start treating your business like a proper business…
Vicky Fraser is a copywriter, author, and entrepreneur. She really did run away with the circus… but when she’s not swinging from a trapeze, she’s showing other copywriters and small business owners how to work with better clients, make more money, and stop missing bathtimes, first words, and dinners with angry partners. In fact, she wrote the book on it. Get your copy here.