marketing

Dodging the business poo

When you start achieving what you want, people start flinging poo at you. Jill, one of my Superheroes, has taken what I teach and run with it from day 1. The second she joined my group, she did stuff. Now she's seeing the rewards...  ...and the poo. She posted this in our private email group [...]

In a couple of weeks, I'm giving a talk and doing a workshop at my mentor's event. Jon McCulloch, aka the Evil Bald Genius, asked me to come and talk about one of the things I do best: helping businesses be more fucking interesting.  I was pretty chuffed, because Jon's well known as pretty much [...]

Angry Marketer shouts at radio

Do you ever shout at the radio? Wouldn't catch me doing that. Ahem. But this morning, I was yelling YASSSSSSSSSSSSS! and punching the air as I listened to the BBC Inside Science podcast. The presenter was interviewing the Angry Chef, who basically spends his life debunking all the bullshit diets the weight loss industry touts to unsuspecting [...]

The motivational pants of poverty

Brace yourself: a rant is coming... About motivational mindset pants.  I'm interviewing a rather splendid lady today for my podcast. Her name's Stefanie Arroyo, and she runs a group call Marketing, NOT Mindset.Somewhat amusingly, she changed the name of her group fairly recently to focus on marketing, not mindset... and a bunch of her members got [...]

Gooseberry gin gift keeps me grinning

We need to talk about gin. Specifically, gooseberry gin.  Even more specifically, the bottle of gooseberry gin that arrived beautifully packaged and addressed to me, accompanying a card from Sarah, one of my Superheroes. I know I'm a bit flippant sometimes, but I actually have all the feelz. Too many of them, a lot of [...]

I think about you in the bath

Do you read in the bath? A perfect evening for me might be a bucket of wine, a bubble bath, and a good book.  And prune feet. And a cat sitting on the edge of the bath staring at me. Sadly, we do not have a bath at the moment (consequence of living in a [...]

Here, take this blindfold…

Look around your industry. Go online, look on LinkedIn, check out forums, and look around in the real world, too.  How many people are having fun with their businesses? Very few, I'll wager. Because when I look around at all the coaches and trainers and marketers hawking their wares to business owners, most of what [...]

Running face-first into tiny willies

I was talking to a friend a couple of days ago. She shall remain nameless to protect the loony. And we were talking about her Man Woes.  Specifically, how she kept running face-first into tiny willies. And so she’s done with men (for now) while she works out a different strategy. After I'd stopped snorting [...]

Narcissistic selfie monster gobbles sales

Turn a little to the left... dip your chin... lower your eyelashes... tilt your head slightly -- there! That's it! DUCKFACE!  Repeat ad naseum, all day and all night. This, ladles and jellyspoons, is the modern horror. The Narcissistic Selfie Monster. People so absorbed in taking pictures of themselves and posting them on social media, [...]

Kick Sunday night dread in the fork

Psssst. I'm gonna let you into a little secret. But you can't tell anyone, okay? I hate Mondays.  Yeah, yeah, I know -- the modern, "with-it", head-unfucked business owner and entrepreneur should love Mondays, right? That's what all the cool kids are saying: if you hate Mondays, you must have a shit business. Well, I [...]

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